Barrientos-Báez, Almudena, Adriana Cruces-Navarro, and David Caldevilla-Domínguez. “IMPACT OF SENSORY MARKETING ON THE PURCHASE DECISION: A PERCEPTUAL ANALYSIS IN THE BEAUTY SECTOR”. Panamerican Journal of Neuropsychology 20, no. 1 (February 21, 2026): 48–73. Accessed April 11, 2026. https://cnps.cl/index.php/cnps/article/view/611.